This bag design was created for the AIGA Bring Your Own Bag competition. The competition focused on the design of resuable bags which would inform customers of either positive or negative nutrition habits. My bag focuses on the importance of getting enough calcium in your diet. I took the approach of screen printing a cows "spots" which are made up of typographic facts about osteoperosis and calcium intake. I also included pink utters made from baby bottle nipples inorder to futher push the milk cow idea.